Production VS. Reception

Beatriz Becker, Taisa de Gamboa Viana, Marcos Henrique Carvalho de Lima


TV newscasts are the product of information with major impact on contemporary society. The objective of this study is to investigate the relationships between production and audience through a quantitative and qualitative comparative analysis, especially observing the communicatory strategies used by newscasters to engage their viewers, and how diverse, socially active individuals are represented in local TV newscasts in the State of Rio de Janeiro. The study also refl ects upon the viability of professional practices more committed to social transformation, off ering information that can contribute to improving the public’s life quality, consolidating journalism as a source of knowledge. The study is supported by journalistic theories, cultural studies and social discourse semiology.


Cultural studies ; social discourse ; theories of journalism

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ISSN da versão online: 1981-9854

ISSN da versão impressa (descontinuada a partir de 2008): 1808-4079

Datas de publicação da revista

30 de abril - 30 de agosto - 30 de dezembro


Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.